Juice and beverage manufacturing in Bangladesh has emerged as one of the most promising business opportunities. The demand for natural fruit juices, carbonated drinks, and health beverages has grown significantly due to changing lifestyles and increasing awareness of health. Investing in this sector offers strong profit potential because consumer demand is consistent throughout the year. Besides that, Bangladesh’s agricultural diversity provides a steady supply of fruits for juice production, reducing raw material costs.
.jpg)
This article provides a comprehensive project profile for setting up a Juice and Beverage Manufacturing Unit in Bangladesh. It includes investment requirements, production capacity, machinery, raw material needs, staffing, marketing potential, and profitability analysis.
1. Project Overview
Business Name: Juice and Beverage Manufacturing Unit
Location: Dhaka / Chattogram / Any Industrial Zone in Bangladesh
Production Capacity: 10,000 liters/day
Products: Fruit juices (mango, orange, pineapple), ready-to-drink beverages, carbonated drinks, flavored water
Project Cost: BDT 1.20 Crore (approx.)
The unit will focus on producing high-quality juices and beverages targeting urban and semi-urban markets. The project aims to meet both retail and wholesale demands.
2. Market Potential
The beverage industry in Bangladesh is growing at an annual rate of 10–12%. The urban population prefers packaged drinks due to convenience and hygiene. Besides that, health-conscious consumers increasingly choose fruit juices over carbonated drinks. Mango, orange, and pineapple are among the most popular flavors, and seasonal demand creates opportunities for promotional campaigns.
| Fruit Type | Market Demand (Liters/Year) | Price per Liter (BDT) | Notes |
|---|---|---|---|
| Mango | 5,000,000 | 150 | Peak demand during summer |
| Orange | 3,500,000 | 140 | Consumed year-round |
| Pineapple | 2,000,000 | 160 | Seasonal availability |
Besides that, ready-to-drink beverages are gaining popularity in offices, schools, and restaurants. Export potential exists in nearby countries such as India, Nepal, and Bhutan.
3. Raw Material Requirements
Raw materials form the backbone of a beverage manufacturing unit. The main ingredients include fruit pulp, sugar, water, preservatives, flavoring agents, and packaging materials.
| Raw Material | Quantity/Month | Price per Kg/Liter (BDT) | Monthly Cost (BDT) |
|---|---|---|---|
| Mango Pulp | 5,000 kg | 200 | 10,00,000 |
| Orange Juice | 3,500 liters | 180 | 6,30,000 |
| Pineapple Pulp | 2,000 kg | 220 | 4,40,000 |
| Sugar | 2,000 kg | 60 | 1,20,000 |
| Preservatives | 50 kg | 1,500 | 75,000 |
| Packaging Bottles | 10,000 pcs | 15 | 1,50,000 |
| Labels & Caps | 10,000 pcs | 5 | 50,000 |
| Total | - | - | 24,65,000 |
The unit can adjust raw material procurement based on production schedules and seasonal availability.
4. Machinery and Equipment
Setting up a modern beverage unit requires specialized machinery to ensure hygiene and productivity.
| Machinery/Equipment | Capacity/Specification | Price (BDT) |
|---|---|---|
| Juice Extractor Machine | 1,000 liters/hour | 15,00,000 |
| Pasteurization Unit | 2,000 liters/hour | 10,00,000 |
| Mixing & Blending Tank | 3,000 liters capacity | 5,00,000 |
| Filling Machine | 1,000 bottles/hour | 8,00,000 |
| Bottle Capping Machine | 1,000 caps/hour | 3,00,000 |
| Labeling Machine | 1,500 bottles/hour | 2,50,000 |
| Cold Storage / Refrigerator | 5,000 liters capacity | 7,00,000 |
| Laboratory Equipment | Quality Testing Tools | 2,00,000 |
| Miscellaneous Equipment | Pumps, Pipes, Conveyor | 2,00,000 |
| Total Machinery Cost | - | 54,50,000 |
These machines ensure consistent quality and support high-volume production.
5. Staffing Requirements
A medium-scale juice and beverage unit requires a mix of skilled and semi-skilled employees.
| Position | No. of Staff | Monthly Salary (BDT) | Total Monthly Cost (BDT) |
|---|---|---|---|
| Production Manager | 1 | 60,000 | 60,000 |
| Machine Operators | 4 | 25,000 | 1,00,000 |
| Quality Controller | 1 | 40,000 | 40,000 |
| Packing Staff | 6 | 15,000 | 90,000 |
| Sales & Marketing Staff | 3 | 30,000 | 90,000 |
| Drivers | 2 | 20,000 | 40,000 |
| Administrative Staff | 2 | 25,000 | 50,000 |
| Security & Maintenance | 2 | 18,000 | 36,000 |
| Total Staff Cost/Month | 21 | - | 4,06,000 |
Proper staffing ensures smooth operation, consistent production, and timely delivery.
6. Production Process
The production process of juice and beverages includes several steps:
-
Fruit Selection: Fresh fruits are selected based on quality.
-
Washing & Sorting: Fruits are washed thoroughly to remove dust and contaminants.
-
Pulp Extraction: Juice or pulp is extracted using modern machines.
-
Blending & Sweetening: Fruit juice is blended with sugar, water, and other ingredients.
-
Pasteurization: The juice is pasteurized to kill microbes and extend shelf life.
-
Filling & Packaging: Juice is filled into bottles, capped, and labeled.
-
Cold Storage: Finished products are stored in temperature-controlled conditions before distribution.
This process ensures hygiene, taste, and safety for consumers.
7. Production Capacity & Revenue Estimation
Assuming 10,000 liters/day production and 300 working days/year, the annual output is:
Annual Production: 10,000 liters/day × 300 days = 30,00,000 liters/year
| Product Type | Production (Liters/Year) | Price per Liter (BDT) | Annual Revenue (BDT) |
|---|---|---|---|
| Mango Juice | 12,00,000 | 150 | 18,00,00,000 |
| Orange Juice | 10,00,000 | 140 | 14,00,00,000 |
| Pineapple Juice | 8,00,000 | 160 | 12,80,00,000 |
| Total Revenue | 30,00,000 | - | 44,80,00,000 |
8. Annual Expenses Estimation
| Expense Head | Amount (BDT) |
|---|---|
| Raw Materials | 2,95,80,000 |
| Staff Salary | 48,72,000 |
| Utilities (Electricity, Water, Gas) | 30,00,000 |
| Packaging & Labels | 36,00,000 |
| Marketing & Distribution | 50,00,000 |
| Miscellaneous Expenses | 20,00,000 |
| Total Expenses | 5,79,52,000 |
9. Profitability Analysis
Annual Revenue: 44,80,00,000 BDT
Annual Expenses: 5,79,52,000 BDT
Estimated Profit: 44,80,00,000 – 5,79,52,000 = 38,00,48,000 BDT
This shows a strong return on investment, making juice and beverage manufacturing a highly profitable venture.
10. Investment Requirement
| Item | Amount (BDT) |
|---|---|
| Land & Building | 25,00,000 |
| Machinery & Equipment | 54,50,000 |
| Working Capital (Raw Materials, Staff, Utilities) | 40,00,000 |
| Miscellaneous Expenses | 10,00,000 |
| Total Project Cost | 1,29,50,000 |
Investors can start with a medium-scale setup and expand production based on market demand.
11. Marketing Strategy
-
Branding: Focus on quality, hygiene, and natural ingredients.
-
Distribution: Target retail shops, supermarkets, restaurants, and offices.
-
Promotions: Seasonal offers, taste testing campaigns, and social media marketing.
-
Export Potential: Explore export opportunities to India, Nepal, and Bhutan.
Effective marketing ensures higher sales, customer loyalty, and brand recognition.
12. Risk Analysis
-
Raw Material Shortage: Seasonal fruits may affect production; solution: maintain proper inventory.
-
Competition: Many players exist; solution: emphasize quality and brand differentiation.
-
Regulatory Compliance: Ensure licenses and hygiene certifications to avoid legal issues.
-
Market Fluctuations: Price variations in raw materials; solution: negotiate long-term contracts with suppliers.
13. Conclusion
Setting up a Juice and Beverage Manufacturing Unit in Bangladesh is highly profitable due to growing demand, consistent raw material supply, and scalable production potential. Investors can expect strong returns within 2–3 years while contributing to local employment and healthy consumer choices.
14. Call to Action
We create bankable project profiles in Bangladesh and abroad. If you are planning to start a juice and beverage business or any industrial project, we provide complete project reports, feasibility studies, and financial models.
Contact Us:
Mobile: 01716752370
Website: www.projectprofilebd.com
Our expert team ensures your project is ready for bank funding, investor approval, and profitable operation. Don’t wait—turn your business idea into a successful reality today!
Comments
Post a Comment